Blood For India, an online initiative to ensure blood supplies!

An initiative taken by Naturals Ice creams in collaboration with BloodConnect and Think Foundation aims to provide the solution to the blood shortage in the country.

To deal with the problem of blood shortage in the country in the second wave of Coronavirus, an initiative named Blood For India has been taken to register the donors, collaborators and partners so that the blood may reach the beneficiaries on time.

Started by Naturals Ice creams, in collaboration with non-profit partners such as BloodConnect and Think Foundation, that organise micro blood donation camps across India, it is an online initiative aiming to help people across the country.

Siddhant Kamath the spokesperson and director of Naturals Ice creams says, “It’s the urgent need of the hour we help these foundations."

With the outbreak of the COVID-19 second wave, blood banks were running out of supplies, as blood donation drives were severely affected due to the lockdown. Hospitals started postponing scheduled major surgeries due to this shortage and patients with other chronic illnesses like kidney dialysis, cancer and thalassemia were facing the brunt of the blood shortage.

"This initiative is a committed effort to bring blood sufficiency in the country. It will bring relief to a large number of patients who are suffering from various medical conditions, and need a transfusion of blood and its components," Vinay Shetty, Vice President of Think Foundation says.

How to help!

The mission aims to create a 2-way path between blood banks and common citizens. People can make a difference in three major ways: Register to collaborate or register as a donor or register to host a camp. Donors can also find information about the nearest camp in their locality by selecting their area pin-code. Once registered, eligibility criteria, general FAQs are presented to the volunteers on relevant information before donating, along with COVID-19 related queries. The volunteers are given an appointment through the mail. 

Placing youth at the forefront of such initiatives, Harsh Chaudhary, EVP – India operations BloodConnect Foundation says, “With the utmost importance given to spreading awareness among the youth during this period, online awareness sessions are organised in institutes such as BITS Pilani, Delhi Technical University, and IIT Jodhpur among many others.”

Click here to visit the website.

Also Read: UP couple donates blood on their wedding day, netizens appreciate them!

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