Startups & Brands Akshay Kumar Has Invested In

Bollywood star Akshay Kumar is not only a renowned actor but also a savvy investor with a keen eye for promising ventures. Over recent years, Kumar has strategically invested in various startups and brands, demonstrating a diverse investment portfolio. From fashion and tech to agritech, Kumar's investments reflect his interest in emerging markets and innovative solutions. So on his birthday, Local Samosa brings you a detailed look at the startups and brands Kumar has invested in.

1. Good Glamm Group

Akshay Kumar's venture into the beauty sector is marked by his partnership with Good Glamm Group. This significant investment aims to expand the group's portfolio to include men’s grooming products. The collaboration is designed to leverage the growing market for male personal care, positioning Kumar’s investment as a strategic move in a booming sector.

2. Goqii

In the wearable technology space, Akshay Kumar has invested in Goqii, a startup known for its innovative fitness tracking devices. This funding is set to enhance Goqii’s product development and market reach, reflecting Kumar’s interest in promoting healthier lifestyles through cutting-edge technology.

3. Two Brothers Organic Farm (TBOF)

Kumar has also made a notable investment of approximately £15 million in TBOF, an agritech startup focused on organic farming solutions. This investment supports sustainable farming practices and aims to improve the availability of organic produce, showcasing Kumar’s commitment to eco-friendly agricultural innovation.

4. Fashion and Lifestyle Fund

In collaboration with Ravi Jaipuria, Akshay Kumar has invested an estimated £25 million in a fashion entrepreneur fund. This fund is dedicated to supporting emerging fashion brands and innovators. Kumar’s investment aims to foster new talent and drive innovation within the fashion industry.

5. SocialSwag

Social Swag, a creator-commerce platform co-founded by Akshay Kumar and Rana Daggubati, raised $7 million in its funding round in 2022. The platform connects influencers with brands for collaborative marketing, leveraging their reach to enhance brand visibility. The funds were used to expand the platform’s capabilities and scale its operations.

6. Force IX

Akshay Kumar launched a new athleisure wear brand, focusing on redefining comfort and style in activewear. The brand aims to blend functionality with fashion, catering to modern, active lifestyles. This launch reflects Kumar’s interest in expanding his influence in the fashion industry.