It's high time we do the earth a favour as the constant pollution and plastic waste is destroying it slowly. Let's go sustainable and eco-friendly in 2024 and make impactful choices by shopping from these homegrown sustainable brands.
Let's go green and clean this year and shop for eco-friendly alternatives that are not harmful to the environment. We have curated a list of some of these renowned homegrown sustainable brands and suggest giving them a try next time you are shopping
Clothing:
1. Label Rama
This brand claims to work with weavers who use AZO-free or natural dyes and their Khadi collection is made of hand spun yarn. The packaging is also 100% bio-degradable they claim.
2. No Nasties
No Nasties is all about minimalism and we love its collection. They claim to be investing in carbon offset projects for solar power, wind energy, and reforestation and also plant 3 trees for every product you buy.
3. Maati
Maati by Neha Kabra is a womenswear label that PETA verifies. A part of all its fabric is upcycled, it uses naturally sourced dyes, while the packaging is plastic-free. Their breezy silhouettes are gorgeous, and if you are looking for something contemporary, check them out.
Home Decor:
1. Mianzi
Offering a range of lighting, furniture, wall mirrors, trays and platters, storage boxes and more made with bamboo that is made by local artisans of states like Madhya Pradesh, Assam, and the rest of North East, Mianzi is something you must check if you like rustic and aesthetic things.
2. Sirohi
Amp up your living room with traditional Charpoys, furniture, organizers, planters, wall decor, mirrors, and photo frames that are made by using ropes from Sirohi. It offers products made from clean and unused waste from packaging units and fabric waste from textile units.
3. Artisanns Nest
Offering a gorgeous range of cushions, bean bags, notebooks, and placemats, Artisanns Nest works with the patchwork technique and uses its surplus by reusing the waste fabric.
Kitchen Essentials:
1. One Earth
A sustainable lifestyle products brand, One Earth offers an assortment of handcrafted and plastic-free alternatives including kitchen essentials like bottles, cutlery, and kitchen tools made with bamboo, steel, and wood.
2. Mittocool
This Gujrat-based brand manufactures organic earthen kitchenware and the very famous award-winning clay refrigerator that runs without electricity. They have an extensive collection of kitchen essentials and there's a sustainable alternative for everything.
3. Thenga
Thenga is another homegrown brand that hails from Kerala and repurposes coconut waste into handmade and lasting kitchen and home products like cooking sets, tableware, decor items, and planters.
Accessories:
1. EcoKaari
This brand is upcycling waste plastic and turning it into gorgeous handwoven products like bags, pouches, backpacks, cushion covers, plantable pencils, laptop sleeves, and much more by upcycling plastic bags, grocery bags, multi-layered wrappers of cookies, chips, gifts wraps, old audio, and even video cassette tapes.
2. ReCharkha
ReCharkha also upcycles waste plastic such as plastic bags, biscuits, and wafer wrappers, and provides livelihood opportunities to tribal women and youth in Dadra and Nagar Haveli. On their websites, you'll find travel bags, pouches, tote bags, backpacks, and even decor items.
3. Refash
Offering upcycled accessories and apparel, Refash is a must-check as the collection is extensive. They work closely with brands, artists, and designers and offer products made out of post-industrial, pre-consumer, and post-consumer waste.