Every Children’s Day, you’ll hear someone wistfully say, "Hum Bhi Agar Bachche Hote", because who wouldn’t love being showered with affection and ladoos! For parents, it’s a reminder that their kids are always their top priority, and doing what’s best for them is a lifelong commitment. From ensuring healthy meals to choosing the right education and shopping for the best products, parents have a lot on their hands. This Children’s Day, Local Samosa brings you a curated list of the kids' brands in India that, according to reviews, are truly worth every paisa!
EDuEdge
EDuEdge is known for providing educational wooden toys to schools throughout India. The brand targets preschoolers at home since it is the perfect age to indulge in educational Montessori toys while homeschooling your children. The variety is exceptional, according to reviews. You can make the best of it by picking a few categories you want your child to learn about. You can start with one toy from each category and let your child have fun. These toys aim at repeatedly performing the same task till it is mastered. The goal of the brand is all about creating focus and concentration in the child while maintaining simplicity. It is ideal for kids between the ages of 2 to 8.
Somersault
Dyed clothes and unreliable fabrics can irritate your child’s baby soft skin. So why not go natural? Somersault is a creative studio focused on delivering sustainable, meaningful products that blend craftsmanship with purpose. Their designs prioritise ethical sourcing, transparency, and environmental responsibility. Committed to creating an impact, they offer a range of eco-friendly products that enrich lives while being mindful of the planet. Somersault garments are literally painted by the Earth and coloured with eco-friendly hues like iron oxide, ochre, and clay.
Happa
Happa Foods is a sustainable food brand focused on delivering healthy, plant-based snacks made with natural, organic ingredients. They prioritise eco-friendly packaging and ethical sourcing to reduce environmental impact. With a commitment to quality and wellness, Happa offers a range of snacks that support both health and sustainability. Their goal is to make mindful eating convenient and accessible for all.
Karadi Tales
Karadi Tales is an Indian children's book publisher dedicated to creating engaging, educational, and diverse stories that inspire young minds. Known for their rich, vibrant illustrations and high-quality content, they offer a wide range of books, audio stories, and learning materials. Their focus is on fostering a love for reading while promoting cultural values, imagination, and creativity in children. Karadi Tales is committed to making storytelling a meaningful experience for kids of all ages.
SuperBottoms
SuperBottoms is a sustainable baby care brand that specialises in eco-friendly, reusable cloth diapers and other baby essentials. Focused on comfort, safety, and environmental impact, they provide high-quality products made from safe, natural materials. Their mission is to offer parents a healthier, more sustainable alternative to traditional disposable diapers, while promoting eco-conscious parenting. SuperBottoms aims to make parenting easier, greener, and more cost-effective. Alia Bhatt is an investor and brand ambassador for SuperBottoms.
Thasvi
Thasvi was founded by parents inspired by the Montessori approach to early childhood development, which emphasises hands-on learning with natural materials. After struggling to find affordable, safe wooden toys in India, they launched Thasvi to offer eco-friendly, handcrafted toys that nurture creativity and imagination. The brand focuses on child-safe, Montessori-inspired designs that support intellectual, emotional, and physical growth, while promoting sustainability and supporting rural artisans. Thasvi aims to bring Montessori principles into homes, providing quality toys that last for generations.
Elemeno
Elemeno creates unique products designed to inspire kids and families to explore and celebrate the magic of India. Through games, books, and activities, the brand promises to foster a sense of wonder, pride, and togetherness. Focused on mindful play, Elemeno offers alternatives to traditional toys, encouraging quality family time and discovery. Their mission is to make learning about India a fun, engaging experience for children while promoting meaningful connections.
ONYC
ONYC was created to offer stylish, high-quality, and affordable footwear for kids, filling a gap in the market where parents had to choose between price and design. The brand focuses on premium quality, vibrant styles, and long-lasting comfort, ensuring each pair is safe and durable for growing feet. With a mission to make kids' footwear shopping enjoyable and accessible, ONYC strives to nurture children's unique personalities through colourful, trendy designs.
Tots & Bubbles
Tots & Bubbles was founded by Siya and Kriish Puri, who, as parents, struggled to find safe, high-quality, and affordable baby care products in India. They created a brand dedicated to offering natural, gentle baby essentials made with ingredients like Lavender Essential Oil, Kokum Butter, and Almond Oil. Tots & Bubbles focuses on providing nourishing, eco-friendly, and safe products for babies, ensuring every product is free from harmful chemicals like parabens and SLS. Their mission is to support parents with affordable, reliable products that help babies thrive in a nurturing environment.
Skoodle
Skoodle Play, a flagship brand of Stone Sapphire India Pvt Ltd, offers a diverse range of toys for children aged 0-18 years, including infant, preschool, art & craft, role play, and sports toys. Focused on creating premium, interactive learning experiences, their products are designed to foster effective and enjoyable play. Manufactured in India with a commitment to quality, safety, and affordability, Skoodle Play proudly supports the Atmanirbhar Bharat and Make in India initiatives.