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Actor, Producer & Entrepreneur: Priyanka Chopra’s Investments

Miss 2000 Miss World winner Priyanka Chopra is not only a star of the Indian and American entertainment industry, but also a well-known entrepreneur.

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Srushti Pathak
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Priyanka Chopra

From winning Miss World to giving her first hit Andaaz to leading the thriller series Quantico, Priyanka Chopra Jonas has done it all. She has won numerous awards including two National Film Awards and five Filmfare Awards. Not only is she a star of the Indian and American entertainment industry, but also a well-known businessperson who has invested in many companies and brands. So, on her birthday, Local Samosa is listing out all the businesses and ventures Priyanka Chopra has invested in.

Anomaly 

Anomaly

Anomaly Hair Care, owned by Priyanka Chopra Jonas, is a brand that offers natural and sustainable hair care products that are free from harmful chemicals as claimed by the brand. Additionally, its packaging is made from recycled materials. Launched in 2011, Anomaly Hair Care recorded an impressive revenue of £429 million in 2022.

Bumble

Bumble is an online dating app founded by Whitney Wolfe Herd in 2014. Bumble is known to be a woman-owned company, and Herd is the youngest female CEO to go public in the United States and the youngest self-made billionaire. Priyanka Chopra invested in the company in 2018 and also acted as an advisor to the dating app when it launched in India.

Purple Pebble Pictures

Purple Pebble Pictures

Purple Pebble Pictures is an Indian film production company established by Priyanka Chopra Jonas, located in Mumbai. In 2016, the company produced the critically acclaimed comedy-drama Ventilator, which won several accolades including three National Film Awards. In 2019, the company's fourth Marathi film, Paani won the National Film Award for Best Film on Environment Conservation/Preservation. The same year, the company released the biographical film, The Sky Is Pink which received three Filmfare Awards nominations.

Holberton School

The Calverton School was founded in 2016 by Sylvain Kalash and Julien Barbier. Holberton teaches students to think and learn like the best programmers, develops their soft skills to get them noticed in interviews and throughout their careers, and gives students a curriculum designed for practical experience through a Full-Stack engineering program. Priyanka has invested about $8.2 million and said the company’s goals are aligned with empowering women through technology.

Apartment List

With her investment in Apartment List(an American online marketplace for apartment listings), Priyanka Chopra Jonas joined a star-studded board of investors including American singer Lizzo, baseball star Alex Rodriguez or Arod, NBA player Andre Iguodala and others. It was founded in 2011 by John Cobbs and Chris Erickson. Her investment amount has not been disclosed.

Perfect Moment

Perfect Moment

Priyanka Chopra Jonas and Nick Jonas made their first fashion industry investment into luxury fashion and sportswear brand, Perfect Moment. The 1979 Chamonix-born brand created for extreme sports racers has evolved into a luxury sportswear brand that's become known as an iconic staple in winter wear. 

Bon V! V

Year 2020, when the entire world was dealing with the COVID-19 pandemic, Priyanka became the first-ever creative advisor of a soda water brand, Bon V! V in 2020. The brand launched with a beautiful aim to fight poverty and empower women all over the world. Moreover, the brand launched a fabulous summer brunch box which was available at a very low price and helped people also have separate meal boxes amidst the coronavirus spread.

Genies

Genies is a virtual avatar company that makes digital cartoon-style versions of celebrities. In 2021, Priyanka along with Camila Cabello and Paris Hilton became investors for the brand. The three women are part of Genies’ previously closed $65 million funding round led by venture capitalist Mary Meeker. Genies' CEO and founder Akash Nigam said they represent a portion of the round earmarked for female investors, as Genies looks to be more inclusive in both its investment and company makeup. The investment amount remains undisclosed.

Sona Home

Sona Home

Together with Maneesh Goyal, Priyanka Chopra Jonas designed a 45-piece tableware collection, which includes everything from dinner settings to textiles, to bar accessories. Much of Sona Home was inspired by the glamorous India of yore: an emerald-and-white colour scheme was chosen because of Jaipur's rich historic association with the gemstones, while the geometric patterns on the textiles were inspired by the grand palaces of Rajasthan.

Sona

Priyanka Chopra has stepped away from her restaurant business in New York. The restaurant Sona first started in 2021 amid Covid-19 restrictions. Chopra, who started a restaurant named Sona in New York with Maneesh Goyal in 2021, has stepped away from her partnership in 2023.

In addition, Priyanka is currently serving as the Goodwill Ambassador of UNICEF and representing her country on many more global platforms.

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