Bank of Baroda Announces Sachin Tendulkar as its Global Brand Ambassador

Bank of Baroda has named cricket legend Sachin Tendulkar as its Global Brand Ambassador. This partnership highlights shared values of excellence and trust, aligning with the bank's growth ambitions.

The first campaign, “Play The Masterstroke”, encourages people to achieve their financial goals with a trusted bank. Sachin’s appeal will enhance branding and consumer education on financial literacy and fraud prevention, boosting the bank's presence in India and internationally.

Commenting on the association, Shri Debadatta Chand, Managing Director & CEO, Bank of Baroda said, "It is a moment of great pride for Bank of Baroda to announce Sachin Tendulkar, one of India’s sporting legends, as our global brand ambassador. Sachin is a global icon who has always led by example, inspiring us through his actions both on and off the field. Just as he has galvanised a nation through his remarkable career, Bank of Baroda has been a trusted partner for millions across the country, enabling them to achieve their financial aspirations. Sachin represents the epitome of Leadership, Excellence, Trust, Consistency and a Legacy that transcends generations – values that form the bedrock of Bank of Baroda’s century-long journey. We are excited to partner with Sachin and bring this association to life.”

Bank of Baroda has introduced the ‘bob Masterstroke Savings Account,’ designed for clients seeking premium services. This exclusive account offers top features, including higher interest rates through a Flexi Fixed Deposit, concessional loan rates, a premium metal debit card, and a lifetime-free credit card (subject to eligibility). Account holders also benefit from priority banking, wealth management consultations, higher withdrawal limits, and other exclusive perks. To maintain the account, customers must keep a quarterly average balance of Rs. 10 lakh.

Sharing his thoughts on the partnership, Mr. Sachin Tendulkar said, “"I am happy to partner with Bank of Baroda, an organisation which has evolved and continues to be relevant with the times. From its modest beginnings over a century ago, Bank of Baroda has grown into a leading banking institution, built on the principles of excellence, integrity, and innovation. These values resonate with me, and I believe they are crucial for success in any endeavour. I look forward to a meaningful collaboration with Bank of Baroda."

“Our aspiration is that every citizen of the country “Plays The Masterstroke” by choosing Bank of Baroda as their preferred banking partner,” added Shri Chand.