MerchGarage, a creator-driven merchandise & social commerce platform backed by One Digital Entertainment, joins hands with Lay’s India to Launch their exclusive Merchandise Collection. This exclusive collection features a diverse range of products, including vibrant oversized t-shirts, trendy totes, cosy sweatshirts etc. This collection is thoughtfully designed to embody the fun, flavour and camaraderie which Lay’s represents; showcasing all the vibrant, pop colours adorned with iconic fonts and playful designs. It is crafted from premium-quality fabrics, ensuring both comfort and style.
“We are excited to team up with MerchGarage to launch our official merchandise collection. Lay’s has always been a brand that connects people from all walks of life, bringing joy to millions across the country. With this collection, we’re combining the delight of snacking with the excitement of fashion, making it accessible to our fans everywhere. It’s a unique way for people to express their love for Lay’s and now our fans can express that joy in a whole new stylish way”, says Saumya Rathor, Category Lead, Potato Chips, PepsiCo India.
“We believe in encapsulating the brand’s vision through the merchandise establishing a strong resonance with their consumers. This collaboration symbolizes the shared happiness and togetherness they inspire. It’s been a pleasure curating connections through this exclusive collection”, says Gurpreet Singh, Co-Founder, MerchGarage. Whether you're looking to make a statement or simply enjoy the laid-back vibes, this collection is packed with a personality that offers the ultimate blend of comfort and cool.